In today’s world, an accountant or bookkeeper must be much more than a traditional bean counter to build and maintain a competitive advantage. In addition to core services such as financial statements, payroll and taxes, many business owners look to their accounting and bookkeeping professionals, as a valuable source of knowledge and expertise. It’s a great opportunity to introduce value-added services to supplement your services.
What are Value-added services?
Value-added service (VAS) is a term for all non-core services. It is a complimentary range of advisory and consulting services that go beyond core, yet are available at little or no cost to promote your accounting / bookkeeping business. Your competitors may not easily offer comprehensive services. VAS allows you to differentiate your accounting / bookkeeping business and removes the pressure of competing solely on the lowest price. VAS is all being more profitable in your business, by offering unique solutions that your clients need to run their company more successfully.